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dir.gg     » Biz News »    The Success Story of "VkusVill": How a Love for Natural Products Turned into a Multi-Billion Dollar Business


The Success Story of "VkusVill": How a Love for Natural Products Turned into a Multi-Billion Dollar Business




How a Love for Natural Products Turned into a Multi-Billion Dollar Business
"VkusVill" is more than just a chain of healthy food stores. Its a whole philosophy based on a love for natural products, respect for customers, and a desire to make quality food accessible to everyone. The "VkusVill" story is a success story that inspires and proves that honest and responsible business can be profitable and successful.
How it all began
The founder of "VkusVill," Andrei Krivenko, started his business with a small stall at a market in the Moscow suburb of Vidnoe. At that time, he stood behind the counter himself, personally communicated with customers and chose the best products for his store.
Andrei has always been passionate about food quality. He grew up in a family that valued natural products and a healthy lifestyle. Therefore, when opening his business, he decided that he would only sell what he enjoyed eating himself.
The first "VkusVill" customers were Andreis friends and acquaintances. They came to his stall not only for products, but also for advice, for communication. Andrei was always open to dialogue, listened carefully to his customers and tried to take their wishes into account.
Development and growth
Gradually, more and more people learned about "VkusVill." In 2004, Andrei opened his first store, and today it is a whole chain that has more than 1,600 stores across Russia.
"VkusVill" is not just stores, it is a whole community of people who value a healthy lifestyle and quality products. The company is actively developing online trading, it has its own delivery service, as well as a mobile application that is very popular with customers.
The secret of success
The secret of "VkusVills" success lies in several factors:
 * Product quality: "VkusVill" carefully selects suppliers and monitors the quality of its products. The company cooperates only with trusted farms and producers who share its values.
 * Individual approach to customers: "VkusVill" values each of its customers and tries to do everything possible to ensure they are satisfied. The company regularly conducts surveys to find out the opinion of its customers, and takes their wishes into account when forming the assortment.
 * Openness and transparency: "VkusVill" is a company that is open to its customers. On the companys website you can find detailed information about suppliers, about the composition of products, as well as about the principles that the company adheres to in its work.
 * Social responsibility: "VkusVill" is a socially responsible company that cares about its employees, its customers and the environment. The company actively participates in charitable projects and supports environmental initiatives.
"VkusVill" today
Today "VkusVill" is one of the most successful and recognizable brands in Russia. The company continues to develop and grow, opening new stores and expanding its product range.
"VkusVill" is an example of how you can build a successful business based on honesty, responsibility and love for your work. This is a story of how a dream of healthy eating turned into a reality that benefits millions of people.
Quote
"We don just sell products, we offer a way of life. We want our customers to be healthy, happy and successful." - says the founder of "VkusVill," Andrei Krivenko.
Conclusion
The "VkusVill" story is an inspiring example for young entrepreneurs who want to create their business based on the values of health and social responsibility. This story proves that success comes to those who believe in their idea, who are willing to work hard and who value their customers.


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